Free Traffic ExchangesIncrease website traffic with free traffic exchanges and viral advertising programs.

Traffic exchanges are not a new form of online advertising. They have actually been around since the late 1990s. But many look upon them as a waste of time and effort. Nothing could be farther from the truth.

The literal meaning of traffic exchange was, and still is, “you look at my advertisement and I will look at yours”. It is an exchange of page views and offers similar to using classified ads in a newspaper, with the exception of the fact that the “price” for advertising is looking at other subscribers’ offers so that they can and will look at yours.

Today’s traffic exchanges are much the same as when the concept was first put into practice, with some updates and features that can net the traffic exchange member greater benefits than what the earlier “subscribers” could get. While one can still use traffic exchanges to advertise products and services, the main focus of traffic exchanges these days should be to “brand” oneself online.

Ah. There’s the question, “What do you mean by “brand oneself online”?” The answer to that can be a little complex. So let’s “walk” through it.

What’s the first thing you do when you walk into a store to purchase something, assuming that it’s a new store in which you’ve never shopped before? Do you browse around a little bit? Do you wait for the sales person to walk up to you and ask if he or she can assist? Either way, you are seeking to familiarize yourself with the store and its sales staff. You want know what’s available, where to find it and how capable the people are in assisting you.

What about the displays in the store? Are your eyes drawn to the more attractive ones? Are you interested in finding out more about a product or service that is offered if you see a display?

How about if you see an advertisement in print or on television? Are you attracted to the ones that give you information? Are you more impressed with the company that provides the products or services advertised if you know more about their background? Are you more inclined to purchase products or services from a company whose reputation as reliable and responsible is well-known?

Think about your responses to the above questions. Now, equate that to surfing traffic exchanges. As a shopper, you want to know about the people from whom you are liable to purchase. You want to know a little about their reputations and their commitments to providing quality products and services. You are more likely to purchase from someone with a good reputation and ethics than you are from some “fly-by-night” source about which you know nothing.

As an advertiser, you have a responsibility to your potential new purchasers or prospects to put yourself out there and give them the opportunity to get to know you, as best they can, through your “branding”. If you are skeptical about purchasing from unknown sources, how can you expect anyone else with that same skepticism to just “jump on the bandwagon” and purchase from you?

Sure, there are impulse buyers online who will not care. Sure, there are those who just grab anything that looks attractive, then exhibit “buyer’s remorse”, asking for their money back if they find that the “bill of goods” you sold them does not measure up to the promises.

So how do you circumvent this? Do you want repeat business? Do you want a list of reliable prospects who are willing to come back and purchase from you again? Then use traffic exchanges to help them get to know you. It’s not as though you can physically step into their living rooms or offices and present yourself and your products or services in person. So use tools in traffic exchanges that will allow them to learn a little about you, what you look like and what you stand for. Reputation is everything, when you are conducting online business. Traffic exchanges give you a way to build that reputation so that you do move forward and succeed at what you are trying to accomplish.

One very good tool to use for “branding” is splash pages. There are plenty of free programs out there that will allow you to use them and provide excellent resources and directions on how to put your own splash page together. Here are a couple that are highly recommended:

TE Toolbox

Instant Banner Creator

And if you are focusing on creating your own mailing list, you can use TE Toolbox or this tool:

Instant Squeeze Page Generator

Take advantage of those and start branding yourself today!

Using traffic exchanges to generate leads for your business or business opportunity is an easy task. For this you require three things: a squeeze page, an auto responding email feature and a lucrative offer for your customers, preferably free of cost.

Your landing page should be something that is unique and provide the visitor with exactly what he or she wants. This brings us to another important aspect of creating leads through the traffic exchange programs. Although having a sales page for a landing page seems like the more obvious option, this is not always the most successful one.

You have to understand that the visitors who are coming to your website are fellow internet marketers using the traffic exchange to build traffic to their website. A sales page requires time and attention to peruse through which is something that most of these visitors will not be ready to devote during the first time.

Therefore, you should have a simple agenda for your landing page. Using a squeeze page for this purpose is an excellent idea. If you want to build an email list this is the best way of doing so. Keep an option for visitors to leave their email addresses so that you can follow up to them and work towards creating potential customers out of them.

An auto responding email works wonders in such cases. Sending newsletters to the individuals who have their emails listed on the mailing list helps to build bonds with them which goes a long way into resulting in sales count in the future.

Send advertisement features in the form of audio and video through the newsletters. Create eBooks and ezines for your mailing list and maintain a regular relationship with them. Remember that these people are seeking traffic for their website, just as you are.

Therefore, you have to deliver to them what they want immediately. There is no time to waste.

You should always have your lead pages equipped with trackers so that you can keep track of how they are fairing with the visitors. If you see that the traffic to a particular lead page is low, look into it carefully. Check if there is something obviously wrong with the format. Or look into the content and change it so that you have better results. Otherwise, change the concept of the page completely, and create a new squeeze page.

Have you heard the latest hype about making money hand over fist with traffic exchanges?

Maybe you already shelled out some of your hard earned cash on some magical system and when you take a hard look at your bottom line, well…

Let’s just say you very well may be feeling a tinge of disappointment.

I would wouldn’t even blame you one single bit, if you are even questioning whether people are really making money with traffic exchanges because of this.

I’ll tell you right now, some of the information out there is flat out wrong.

But the truth is, there ARE people raking in the cash because they advertise on traffic exchanges everyday.

They are by no means “gurus” and they certainly don’t go around telling people their secrets.

Well, until now that is. You see, Tony Tezak has been making money with traffic exchanges for over 10 years.

And, finally, he is spilling his guts with his brand new – “down to earth” – road map to success with traffic exchanges.

Here is the best part…

You can get Tony Tezak’s Traffic Exchange Solutions for free, click here

Below you see a list of manual traffic exchanges. These have been proven to deliver high quality traffic.